Window and door leads concern repairs, replacement units or new openings. The number of openings and the type of installation define the job more clearly than a general request for better insulation or a new look.
What do window & door leads cost?
Window & door leads: $70–$160 for exclusive project inquiries. All amounts are in US dollars.
Window replacement inquiries; price door-only work separately
| Lead type | Price range (USD) | What the price covers |
|---|---|---|
| Exclusive project inquiry | $70–$160 | Window replacement inquiries; price door-only work separately |
Choose the work your team wants to win.
Use the customer's requested work to assess fit, then confirm the details during follow-up.
| Work type | Details to establish |
|---|---|
| Window replacement | Opening count, frame condition, material preference and occupied rooms |
| Entry doors | Opening size, frame condition, security preferences and finish |
| Patio and sliding doors | Opening arrangement, access, glazing preference and installation method |
| Repairs | Glass, hardware or frame problem, unit details and photographs |
Get the project details before the visit.
Record how many units the customer wants changed and why. Ask whether the existing opening will stay the same size. Confirm ownership, installation timeframe and whether the customer wants supply and fitting or labor alone.
Check the original inquiry date, service area and available project details. Confirm who can approve the work and the customer's preferred contact time.
Turn your close rate into a lead budget.
Track acquisition per project alongside the number of installed units. A single door and a whole-home window package have different product, labor and survey costs. Include measuring and quotation time in your margin calculation.
Compare 10%, 20% and 30% lead-to-paid-job conversion in your budget. At $115 per lead, acquisition costs are $1,150, $575 and about $383 per paid job. Add estimating and follow-up costs to get the full acquisition cost.
| Budget scenario | Paid jobs per 100 leads | Lead cost per paid job at $115/lead |
|---|---|---|
| 10% close rate | 10 | $1,150 |
| 20% close rate | 20 | $575 |
| 30% close rate | 30 | $383 |
Make the first conversation useful.
Confirm the opening count on the first call, then arrange measurements. Bring relevant material and finish choices to the visit. Discuss lead times and installation access before committing to a date.
Review the opportunity. Then take the next step.
Check the current price, original intent age and ownership category in Matagi before buying. Match the opportunity to your service area, preferred work and available capacity.
Normal and Value leads have different purchase terms. Review prior access and the refund policy, then keep contact, appointment, quote and paid-job outcomes in your records.
Common questions
How much do window & door leads cost?
Window & door leads: $70–$160 for exclusive project inquiries. Window replacement inquiries; price door-only work separately. Matagi shows the current price on each opportunity.
What qualifies a whole-home window lead?
The customer intends to replace multiple windows across the property. Record the approximate count and confirm it during measurement rather than relying on the whole-home label alone.
Are repair and replacement requests the same?
Repairs concern a component or fault. Replacements involve a new unit and installation. Confirm the customer's intended outcome before preparing a product quotation.
What should a door installation inquiry include?
Door type, opening location, approximate dimensions, frame condition, material preference and who can approve the work.
How do I calculate my lead close rate?
Divide paid jobs by purchased leads from the same intake period, then multiply by 100. Track appointments and quotes separately, and allow enough time for the jobs to close.