Compare surfaces and condition as well as room count. Cabinet refinishing, exterior access and a clean interior repaint use different crew time and equipment.
How much preparation is inside the scope?
Check interior versus exterior scope, surface condition and approximate area. Preparation and access can matter as much as paint coverage.
Write down the work you accept, service radius and available capacity before browsing. Assess the customer's actual request against those criteria.
| Requested work | Before committing estimating time |
|---|---|
| Interior painting | Establish: Rooms, ceilings, trim, occupied areas and furniture movement. Decide whether this fits your team before booking the assessment. |
| Exterior painting | Establish: Elevations, height, surface material and access. Decide whether this fits your team before booking the assessment. |
| Cabinet refinishing | Establish: Doors and drawer count, current finish, desired finish and workspace. Decide whether this fits your team before booking the assessment. |
| Deck and fence coatings | Establish: Surface area, existing coating, condition and preparation. Decide whether this fits your team before booking the assessment. |
Set a budget for the lead you are buying.
Painting leads: $35–$95 for exclusive project inquiries. All amounts are in US dollars.
Set a purchase ceiling from contribution after delivering the job, not from total revenue. Use the lead-cost calculator to estimate leads, paid jobs and revenue from your budget. The industry page has the full channel-by-channel price table.
Check these details before paying.
Read the available project information and use missing scope to decide what needs confirming. Check the original intent timestamp, current purchase price and ownership category.
| Check | Buying decision |
|---|---|
| Service fit | Interior · Exterior · Cabinets |
| Location and timing | Match the address or service area and requested timing to your capacity |
| Original inquiry age | Use the customer's original request date when assessing freshness |
| Prior access | Check Normal or Value status and any disclosed prior access |
| Total acquisition budget | Include lead cost, contact effort, assessment and estimating |
Use the first conversation to resolve the buying decision.
Compare surfaces and condition as well as room count. Cabinet refinishing, exterior access and a clean interior repaint use different crew time and equipment.
Ask the customer to describe the requested result in their own words. Compare it with the preview, record any scope changes and agree whether the next step is a call, survey or estimate. Assign an owner and date to that step.
| Outcome | Record and act |
|---|---|
| Scope matches | Confirm the decision-maker and schedule the next step |
| Scope is incomplete | Ask the specific project questions above before estimating |
| No reply | Log the attempt and use the preferred contact time for follow-up |
| Material mismatch | Record the discrepancy and review the purchase terms promptly |
Compare two buying decisions.
For painting, compare a request that fits your accepted work with one that needs a different service or unavailable appointment. The lower price does not compensate for a job your business cannot deliver.
Worked budget: a $600 contribution per paid job, 20% lead-to-paid-job conversion and $20 sales effort per lead gives a $100 break-even purchase ceiling. At $70 per lead, expected contribution is $30 per purchased lead before overhead. These are planning inputs; use your own costs when setting a purchase ceiling.
Track the same intake group through contact, assessment, quote and paid work. Review acquisition cost after allowing time for the sales cycle. Keep different job types separate so one large project does not hide weak buying decisions.
Read the ownership terms before checkout.
Review the current price and purchase category on the opportunity. For eligible Normal purchases, refund requests with supporting evidence must be submitted within 22 hours of the original successful purchase. Value purchases are non-refundable.
Use the shared ownership and refund guide for the complete process. Record contact attempts and outcomes so a later review has a clear account of what happened.
Common questions
What should I check before buying painting leads?
Compare surfaces and condition as well as room count. Cabinet refinishing, exterior access and a clean interior repaint use different crew time and equipment.
What makes a painting inquiry ready to quote?
A defined set of surfaces, approximate area, finish expectations, timing and access. Confirm preparation needs before fixing the final price.
Should cabinet work have its own lead category?
Yes. Cabinet refinishing requires a distinct preparation and finishing process. Door count, existing finish and workspace matter more than room size.
How should I compare two lead prices?
Match the requested work, service area, original intent age, purchased unit and prior access. Then compare acquisition cost per paid job, including follow-up and estimating.